BAT - Richard Gatarski, bio and subjects for presentations

business art technology
inspiring contents reflecting electronic media

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Richard Gatarski, Ph.D.

richard.gatarski@bat.se
www.bat.se/partners/richardg

Co-founder and consultant, BAT - Business Art Technology AB
Founder of Podernize, a podcasting consultancy firm
Internationally recognized researcher (formerly at School of Business, Stockholm university)
Begun in the late 1980-ies to advocate for E-business and analyze the implications of digital technology developments

As a speaker Dr. Richard Gatarski is experimenting with new inspiring forms of presentations, by some referred to as digital storytelling. The results are thought-provoking illustrations of contemporary life. Richard bring togheter seemingly unrelated subjects, such as meaningfulness, schooling, business and computerization, into an emotionally touching sphere of thoughts. He achieve this by providing insightful demonstrations together with critical reflections. The audience meet issues such as kids as consumers, school branding, a post PC world with artificial market actors and customer conversations in online worlds.

Richards' aim is to offer the audience many and powerful aha-experiences that stimulate exciting discussions. Based on the situation and the customer requirements he talks around one or more of the following themes:

NEW and hot Social media & Web 2.0	NEW and meaningful School Related Marketing	Challenging views Market Conversation	The computerized world Ubiqutous computing	Overlooked implications Artificial Market Actors
Blogging and podcasting Customer generated marketing Useful tools Drivers & Implications New possibilities	The meaning of life The educational market Edusumption School marketing Marketing to schools	Towards Conversations M2M vs One-to-One Online Worlds Open Sources Managing CC	From Descartes to Disney Post PC Wireless trends Drivers Strategic implications	Artificial intelligence Soft and hard bots Machines making deals Drivers Business challenges

The presentations are always based on:

teach as he preach (uses e-media, i.e. showing what it is all about)
infotainment (entertaining even though the messages are important)
critical approach (sometimes provocation, scientific questioning, common sense)
the audience are inspired to see many possibilities and make their own reflections)

Languages

English, Swedish

Richard Gatarski, brief bio

Richard Gatarski, an internationally recognized researcher has more than 20 years of experience with the use of computer technology. He is an author of several academic journal articles, conference papers, and contributions to the popular press. Besides that, since 1996, he has maintained his academic Web pages at www.fek.su.se/home/rgi. Richard is also a consultant on e-media matters for companies and government agencies in Europe. He has testified before the Swedish government on issues involving digital technology, business, and everyday life. Richard is a much-appreciated speaker and is frequently interviewed in print, radio, and TV media.

Updated by Richard, 2006-09-01