business art technology
inspiring contents reflecting electronic media

Notes from a presentation at
Observer Pressurklipp's conference
"Omvärldsbevakning med elektronikens hjälp"

Senaste nytt

Men först, vad såg jag i GP i morse, jo en annons till: Gillblads!

I övrigt har Stockholms universitetsbibliotek en lista över svenska dagstidningar på Internet.

En deltagare undrade vad World Chat var för något, kolla själv.

This document nets the following contents:

• highlights from the presentation
• help on where to find demonstrated products
• a highlight on general key points regarding electronic media
• facts about the speaker Richard Gatarski

Internet - vad är det?

Tre huvudfunktioner

• Mail
• News, exempel (klickbara o du kör Netscape V2): comp.org.ieee, alt.security
• Web

Dessutom

• ftp
• telnet
• ett nät mellan nät (telefonera, koppla ihop mail mm mm)

Så, hur kan det se ut?

Nya medier ger nya förutsättningar

Aktuell statistik når man från SCB. Eller varför inte lyssna på P6 nyheter. Det är klart, kvaliteten kanske inte är lysande, men det finns bättre alternativ. T ex Cerberus CD Jukebox.

Traditionella medier i nya förpackningar

Sveriges Television lovar stort. Trots en minskad budget spänner Sveriges Radio musklerna Finanstidningen presenterar dagens börskurser.

Sen var det det där med pengar

Dagens butiker har öppet dygnet runt och året om. Ett exempel är Cyberstore, som säljer dataprodukter. En viktig förutsättning för att den digitala marknadsplatsen skall få fotfäste är - pengar. Ett holländskt företag vid namn DigiCash erbjuder digitala pengar, (eCash) till Internetkonsumenten. Flera företag, Cybershops, stöder nu eCash.

Highlights from the presentation

The theme of the presentation was humans and economy

• It's first about us, then comes technology
• The economy has changed, many have not seen that

Where did the audience stand?

• Personal experiences of electronic media?
• You have to have that in order to plan your future!

Global trends and the situation in Sweden

Although there is an intense debate today in Sweden, we have to remember that this is only a part of a larger global trend. Which has been under development for years.

• International business press has IT on their covers
• Swedish media reflects uninterest and fear

Four important information trends:

• From information push to pull
• From mass to individuals
• From communication to conversation
• From paper to digital

Societys change

History tells us about paradigm shifts and their deep impacts on humans. Rich became poor, people lost their jobs. People had to move…

• From agriculture to industry
• From industry to information
• Part old, part new - what have we learned?

My research

• About contents
• About the importance of packages
• Multimedia as an electronic package

Different kinds of means for contents distribution

• Physical versus Electronic
• Off-Line versus On-Line
• BBSes, On-Line services, the Internet

TV is next

• Video has gone digital
• Desk Top Video production
• An explosion in the number of channels
• New TV consumption patterns

Summary

• It was about electronic media
• It is available today
• It is already late to start
• Bring your heart along the way

Thank you!

Featuring the Sun Light Chorus, Kista Sweden

Where to find demonstrated products

CD-ROM titles

Please see BATs' list if CD-ROM titles

On Line services

Please see BATs' list of On-Line services

Bulletin Board Services

Politiken On Line

• Fax +45 33 14 65 65

Toshiba lap top computers

• Toshiba PC Sverige, Tel: +46 8 734 35 50
• On Compuserve: Go Toshiba
• On internet: www.toshiba.se

Created by Richard Gatarski, 1995-12-15
Revised by Richard Gatarski, 1996-03-04